In the fall of 2017, I was among a handful of artists chosen by GIPHY to create a custom pack of GIPHY Stickers, which have since become ubiquitous in Instagram Stories and elsewhere. For my pack, I created a series of fun and simple animations in a playful 8-bit pixel style, which I thought would work well for all sorts of Instagram users. I wasn’t wrong – to date, my stickers have racked up nearly 4 billion views.
Through my agency GLOW, I designed and art-directed a suite of social content for the first season of HBO’s “High Maintenance.” The social content needed to present the show for what it was – not a typical “stoner” show but an honest, insightful, and at times hysterical glimpse into the lives of Brooklynites, who do, of course, all have one thing in common: their weed dealer. The content received extensive praise from HBO and the show creators themselves.
Content included quote cards, "enhanced" .gifs with a slightly-stoned look & feel, and a custom map of Brooklyn that showed the characters' locations in relation to each other and served as a way of delivering clips.
This personal piece was inspired by the gorgeously campy graphics of roadside signage I saw on a recent trip to Ocean City, MD. (“Benno,” a childhood nickname, is my nom de plume for personal projects.)
I created a suite of social content to help drive awareness for HBO's Los Espookys, the hilariously bizarre Spanish / English comedy created by Fred Armisen, Julio Torres, and Ana Fabrega. The content, which received high praise from the creators, expanded upon the highly stylized world of the show and captured its irreverent, absurdly surreal vibe.
I based this pattern off shapes I often find myself idly drawing in notebooks (which can probably be said of pretty much all of the patterns I make). After drawing the initial shapes by hand, I refined them in Adobe Illustrator, but still tried to maintain a certain organic, imperfect feel. Then I created a few variations based on the original.
Through my agency GLOW, I designed a suite of social content for the final season of HBO’s GIRLS. To bid farewell to this iconic series, which created such a significant cultural impact during its run, the content was all tinged with a certain kind of bittersweet, reminiscent melancholy.
Assets included custom quote cards and episodic .gifs, a series of .gifs that showed the changing styles of the main characters throughout the years, and hand-drawn maps that highlighted some of the show's more noteworthy locations throughout New York City.
This pattern was inspired by a book of Matisse cut outs I came across in the library, as well as the abstract shapes I often find myself idly drawing. I have used it as a print on a number of gifts I’ve given to friends and family.
In the fall of 2018 I produced a suite of custom content for Warner Bros’ blockbuster A Star Is Born starring Lady Gaga and Bradley Cooper. Pairing bold, simple type with cinematic moments from the film, the content honored the film’s heart and poignancy while driving attention to its social media presence.
Through my agency GLOW, I designed a suite of social content for the HBO’s sports mockumentary “Tour de Pharmacy.” Starring Andy Samberg, Jeff Goldblum, and a host of other recognizable faces, the movie depicts the fictional doping scandals surrounding the 1982 Tour De France. The social content built upon the show’s 80s aesthetic and was extremely well-received by the network as well as the cast.
Content included 80s–inspired .gifs and a custom clip reel.
In the spring of 2014 I painted a mural in the Falchi Building, a multi-purpose commercial / office space in Long Island City developed by the people behind Chelsea Market. Being in Queens, Using unmistakably NYC colors and iconography specific to Queens, the murals showcased the borough’s characteristic style and history.
HBO had asked that we create a highlight reel to promote J. Cole’s documentary “For Your Eyez Only,” which featured Cole’s music alongside stories of strength and perseverance from black voices in the south. To do this, I created a custom, hand-drawn map that showed the documentary’s progress through the country whose style was reminiscent of the vibrant and evocative murals seen in the communities featured in the documentary. The video has currently been nominated as a finalist for the 2018 Cynopsis Short Form Video Festival.
(The animation and editing was done by Noel Anderson)
While at GLOW, I art directed the social media content for the final season of Veep on HBO. The content, inspired by the the design of contemporary presidential campaigns, was shared widely across the social handles of the show itself, as well as its cast and crew.
Along with my team at GLOW, I created a suite of social content for Season 1 of Showtime’s Black Monday. The show, which centers around a fictional trading group in 80s New York, is bawdy, absurd, and extremely 80s. The social content followed suit.
I designed & art directed a suite of social content to kick off Showtime's new series "City On A Hill." Set in 1992 Boston, the series paints a stark portrait of that city's criminal underworld. The social content complimented the show’s brooding, cinematic qualities and included seamlessly connected IG carousels and cinemagraphs.
To promote the first season of Angie Tribeca, TBS’ police-parody featuring many of the biggest names in comedy, I created a suite of social content that conveyed the show’s irreverent, utterly silly (and utterly hilarious) attitude. This included a series of “awkward” .gifs and social posts that parodied other popular shows.
I also did most of the copywriting for this material, and the slogan “Finally! A show about cops!” was picked up by TBS and used across all the show’s marketing activations.
An abstract pattern based on the shapes I find myself doodling in notebooks.
To promote the HBO release of Chris Gethard’s one-man show, Career Suicide, I produced a series of social content that included custom illustrated quote cards and scene-lift animations. The style built upon the show’s key art and conveyed Chris’ honest and heartfelt struggles with depression, all of which was tinged by an underlying joy and hilarity.
The 2012 HBO Documentary “Weight of The Nation” focused on the obesity epidemic in the United States, particularly emphasizing the health risks it poses to children. To help convey this important message, I created over 100 illustrations that highlighted important quotes and factoids from the film (the examples below are selections). The illustrations were hand-rendered in chalk on a chalkboard, which built upon the show’s key art.
In my junior and senior years of college I was obsessed with writing the word “BLACKINK” (sometimes “BLAKINK”) in varying styles in whatever notebook I was using (and should have been using to take notes rather than draw). What did it mean? Was it my “tag?” A logo for some company existing in a parallel universe? I couldn’t tell you exactly, but I did use strictly blank ink to draw them, and they’ll remain some of my favorite personal pieces.
In the summer of 2014 I animated a series of social posts for Viewers 2 Volunteers, a digital platform that allows its users to help direct donations to the charity of their choice. Done in a warm, hand-drawn technique, these animations served to help build awareness of the charities participating and drive attention to V2V's social pages.
Through my agency GLOW, I art-directed and produced a suite of social content to promote the second and third seasons of Difficult People on Hulu. The show follows the exploits of Billy and Julie, two actors in their mid-30s who are struggling to make it – somehow – in the world of New York comedy.
The show’s humor is hilariously snarky and sardonic, not to mention unmistakably New York City-based, peppered with occasional references that only the most seasoned and jaded New Yorker would understand. The content I produced aimed to hit these notes, and included .gifs, cynical takes on the Olympics (which were airing at the same time as Season 2), and parodies on New Yorker cartoons.
8-bit bubbles, as a BG animation, GIPHY sticker, and repeating pattern for products.
Since the fall of 2014, I have produced and art-directed much of the social content for I Love New York, the official tourism board of New York State. Like New York itself, the content has been wide-ranging: postcards, cinemagraphs, stop-motion pieces, and so forth. Almost all of the content was a radical departure from ILNY’s previous social work and helped propel ILNY into the current social world, giving the state and its many attractions the recognition they deserve.
For its sadly short-lived run of three seasons, I designed a suite of creative content for HBO's Animals, a hilarious and raunchy portrayal of NYC's "wildlife." The design of the social content complimented Animals' unique style – a charmingly crude blend of photography and illustration that fit show's off-color tone.
ChompChomp is the name of my friend Lucas’s sketch comedy group. I made their logo and did their social branding.
In spring of 2016 I created a series of .gifs to pique interest in Syfy’s new (though subsequently short-lived) show “Hunters.” The show was centered on the United State’s “Exo-Terrorism Unit” and their battle against the Hunters, a race of aliens wreaking havoc throughout the earth.
The .gifs, using original show footage, were stylized to look as though they were all “leaked” in some fashion or another, giving the impression that the viewer was privy to highly classified materials. In other cases they were stylized to communicate the highly creepy and tense feel evoked by the show.